1. Food & Beverage

Food and drinks are ideal for a subscription box business that can bring predictable revenue to a startup business. 

Here are some of our favorites: 

☕ We Are Here

We Are Here simplifies coffee choices with four core blends—This One, That One, The Other One, and Decaf. 

What sets them apart is their use of design to connect purchases with charitable causes, like supporting missing persons or queer groups. 

However, their real strength is in their subscription model, offering customers the convenience of weekly or monthly coffee refills. 

This recurring setup ensures a steady revenue stream and builds customer loyalty, making the most of the subscription economy.

• Shipping: Internationally 
• Price: Starting at £7.50 per month
• Powered by: Shopify + Plugins

🥃 The Whisky Concierge 

The Whiskey Concierge delivers curated bottles of whiskey that have been hand-picked by international experts in the field. 

They offer four different subscription options, including the entry-level “The Connoisseur,” which sends a bottle of single malt scotch on a monthly, bi-monthly, or quarterly basis. 

Their subscription model not only provides flexibility but also encourages personalization—subscribers can specify preferences, like peated whiskey, during checkout. 

The process also uses upsell funnels, such as adding special whisky glasses, which allows them to increase their sales. 

• Shipping: Canada only 
• Price: Starting at $175 per month
• Powered by: Subbly 

🍴 Hello Fresh

Originally from Germany, Hello Fresh has grown into the largest meal prep business provider in the U.S., employing over 14,000 people. 

Their subscription model is a key part of their success, offering their busy customers easy meals with fresh, pre-portioned ingredients. 

One clever strategy they use to attract subscribers is offering a free breakfast item for life, which encourages sign-ups and keeps customers coming back.

• Shipping: Internationally 
• Price: from $9.99 per serving 
• Powered by: Custom-built 

🥗 Sunbasket

Sunbasket focuses on healthy meal kits made with organic ingredients and eco-friendly packaging. 

Their subscription model offers flexibility, letting customers skip a week or cancel anytime they want to end their subscription. 

This approach helps ease concerns about commitment, making it easier for people to sign up without feeling tied down and securing monthly recurring revenue.

• Shipping: USA
• Price: Starting at $4.28 per serving 
• Powered by: Custom-built 

🥙 Trifecta Nutrition 

Trifecta Nutrition offers organic, macro-balanced meal kits, along with an app to track health progress and a forum for subscribers to share their experiences. 

They use a meal plan quiz to help customers find a diet that suits their health goals, which then leads them toward their meal kits. 

This approach not only gets potential customers engaged but also gathers their contact details, allowing Trifecta to continue marketing to them.

• Shipping: USA
• Price: Starting at $12 per meal 
• Powered by: WooCommerce + WordPress + Self-hosted

🥘 Blue Apron

Blue Apron provides pre-portioned ingredients and heat-and-eat meals, helping customers skip the hassle of meal planning and ingredient shopping. 

When setting up a subscription, they offer a bundling option that applies automatic savings for customers choosing more meals. 

This feature simplifies the checkout process, letting customers instantly see how their selections affect the total cost.

• Shipping: USA
• Price: Starting at $11.99 per serving 
• Powered by: Custom-built 

🍭 Candy Club

The Candy Club offers artisanal sweets from both small and large brands, with customers receiving a subscription box containing six cups of different treats. 

If a customer hesitates to make a purchase, a popup offers a coupon code for their next checkout. 

This feature helps nudge undecided customers toward completing their purchase, while also encouraging future subscription sign-ups by providing an extra incentive.

• Shipping: USA
• Price: Starting at $39.99 per month   
• Powered by: BigCommerce 

🍺 Beer of the Month

Beer of the Month offers customers a choice of five different beer clubs, featuring options like microbrewed beers, international varieties, and rare selections.

While they started with beer, they’ve expanded into other areas with sister sites like “Wine of the Month” and “Cheese of the Month.” 

This lets them reach more customers and grow their business, all while using the same simple subscription business model. 

• Shipping: USA
• Price: Starting at $37.95 per month 
• Powered by: Magento 

👩‍🍳 CrateChef

CrateChef offers a unique twist on foodie subscription boxes by sending out items that are personally curated by famous chefs—everything from kitchen gadgets to pantry staples. 

Each box is curated by a different chef, but they only make a limited number of them. This means that if you’re not subscribed, you might miss out on that chef’s box. 

By using this limited-edition approach, CrateChef encourages customers to sign up so they don’t miss the chance to get exclusive, chef-inspired items.

• Shipping: USA
• Price: Starting at $55 per month 
• Powered by: Subbly 

3. Fashion & Grooming for Him

Style and self-care-themed subscription box services aren’t just for women—men’s boxes in this niche can also bring success. 

Here are some of the top contenders in this category: 

👔 Menlo Club

The Menlo Club delivers curated boxes of men’s apparel, with two to three items designed to complement each subscriber’s existing wardrobe. 

Their “Menlo Community” section features video reviews from current subscribers, giving new visitors a sense of genuine feedback. 

This direct insight helps build trust and reassures potential subscribers about the brand.

• Shipping: USA, Canada, UK
• Price: $60 per month
• Powered by: Custom-built  

🤴 ThreadBeast

ThreadBeast promises subscribers less time spent at the mall while still providing access to the latest fashion selected by stylists. 

They also offer a free package to any subscriber who successfully refers a friend to sign up. 

This referral program not only rewards existing subscribers but also helps grow their subscriber base.

• Shipping: USA, Canada
• Price: starting at $60 per month
• Powered by: Amazon Webstore 

🤵 Trendy Butler

Trendy Butler provides personalized men’s clothing to help subscribers dress to impress. 

Instead of lengthy descriptions, they feature a pop-up video that quickly explains how their monthly subscription box works. 

This approach not only informs potential customers but also cleverly positions their service as a solution for looking great and scoring more dates.

• Shipping: USA
• Price: $65 per month
• Powered by: Custom-built  

🩲 MeUndies

MeUndies serves as the unisex counterpart to BootayBag, offering a variety of underwear, including briefs and matching sets for couples. 

They feature a comparison table highlighting the benefits for members versus non-members, such as access to exclusive sales. 

This clear presentation allows prospective customers to see the advantages at a glance, making it easier for them to decide to sign up.

• Shipping: USA, Canada, International 
• Price: $16 per month
• Powered by: Custom-built  

🧮 Bespoke Post

Bespoke Post curates a diverse selection of products from smaller brands, offering everything from Damascus axes to stargazing kits. 

For each item, they display both the general price and a members-only price, clearly showcasing the benefits of subscribing. 

For instance, a cocktail smoking kit is listed at $70, but members pay only $49, making the value of membership evident.

• Shipping: USA, Canada
• Price: $45 per month
• Powered by: Constructor 

🪒 Harry’s

Harry’s provides all the essentials for a smooth shave, from razors to replacement blades and shaving gel. 

Their replenishment model allows subscribers to invest in a main item and receive ongoing shipments of items that need regular restocking, like razor blades. 

Once customers buy the initial product, they’re more likely to rely on Harry’s to keep it going, encouraging repeat business.

• Shipping: USA, UK, Germany, France, Belgium, the Netherlands, and Canada.
• Price: starting at $13 per month
• Powered by: Custom-built  

🧔 The Beard Club

Unlike Harry’s, The Beard Club focuses on helping men maintain their beards with both initial products and refills on a subscription basis. 

When visitors arrive on their website, a countdown timer starts from 60 seconds, offering a free mystery item and 25% off if they act quickly. 

This creates a sense of urgency, encouraging users to provide their email for the deal and giving The Beard Club a way to stay in touch for future marketing.

• Shipping: USA, Canada
• Price: $49 for a starter kit
• Powered by: Shopify + Plugins

5. Decor

An increasingly popular niche within the subscription economy is home decor. Right now, these subscription boxes are on the rise. 

Below are some great examples: 

🌿 House Plant Box

The House Plant Box delivers monthly house plants to subscribers, complete with care instructions in eco-friendly packaging. 

Alongside monthly and quarterly subscriptions, they also encourage subscribers to gift boxes to friends and family. 

If subscribers enjoy their own boxes, they can easily share the experience, helping The House Plant Box grow its customer base.

• Shipping: USA
• Price: starting at $15.99 per month
• Powered by: Squarespace & Subbly 

🌷 My Floral Letter

My Floral Letter, a Hong Kong-based flower subscription box service, surprises subscribers with the best seasonal blooms. 

In addition to their subscriptions, they offer regular workshops, like Mindfulness Floral Art. 

This approach helps them connect with locals, attracting new visitors who may eventually convert into subscribers.

• Shipping: Hong Kong, China
• Price: starting at $498 per month
• Powered by: Subbly 

💐 BloomsyBox

BloomsyBox sends subscribers unique bouquets sourced from the finest farms, including options like tropical flowers and pet-safe blooms. 

For those choosing to gift a subscription, BloomsyBox offers the option to attach a personalized video message for $1.99. 

This small, thoughtful feature allows them to upsell with minimal added cost, making each bouquet more profitable while improving the gift experience.

• Shipping: USA
• Price: starting at $54.99 per month
• Powered by: Custom-built  

🏠 FilterEasy 

FilterEasy, formerly known as Second Nature, offers subscriptions to high-quality, affordable air and fridge filters. 

To ensure subscribers get exactly what they need, the signup flow collects filter sizes and asks questions about household needs, such as allergies. 

Based on this input, they recommend the most suitable filters, ensuring subscribers receive the right products and reducing the chance of early cancellations.

• Shipping: USA
• Price: starting at $16 per filter
• Powered by: Custom-built  

🏺 GlobeIn

GlobeIn delivers handmade home decor from around the world, with items like picnic baskets from Ghana and ceramic wall planters from Morocco. 

Their homepage showcases the stories behind each craft, sharing who made it, how long it took, and a thoughtful quote from the artisan. 

This approach enriches the subscription experience, giving each monthly delivery a meaningful context and creating a deeper connection to the products.

• Shipping: USA, Canada
• Price: starting at $37 per month
• Powered by: Shopify + Plugins

🌱 Urban Organic Gardener

Urban Organic Gardener sends subscribers a surprise selection of organic seeds, starter soil pods, and plant labels each month. 

Shortly after landing on their page, visitors see an offer for a free month when signing up for a three-month plan. 

This simple strategy is a great way to encourage new users to give the subscription box a try.

• Shipping: USA
• Price: starting at $10 per month
• Powered by: Shopify & Cratejoy 

7. Pets

From raw food to indestructible chew toys, pet products are a popular category for entrepreneurs to launch a subscription business around.

These are some of the best subscription box options out there: 

🐱 KitTea Kit

If you’re a cat lover, then a KitTea Kit subscription box has you covered with items like cat-themed socks, lapel pins, and patches. 

Initially, the business couldn’t set up subscription services directly through their website, so they redirected customers to Cratejoy, a platform that handles subscriptions for them. 

While there are many tools and plugins you can use to add subscription functionality to your business, it’s best to choose an ecommerce platform that offers an all-in-one solution. 

• Shipping: International 
• Price: Starting at $30 per month
• Powered by: Squarespace & Cratejoy 

🐕 WolfIt Box

A WolfIt Box includes pet food so high-quality that even humans could eat it. Their products are fresh, healthy for pets, and help prevent issues that can arise from poor diets. 

During checkout, they offer free gifts like frisbee flying disc toys as part of a Black Friday marketing campaign. 

Offering these perks right before payment can encourage subscription box conversions and reduce the chance of new clients changing their minds.

• Shipping: Perth, Australia
• Price: starting at $3 per day
• Powered by: Subbly 

🐶 BusterBox

BusterBox delivers a monthly box of dog goodies, including healthy treats and fun, themed toys—like a “Wizards of Barkwards” collection. 

During the signup, a popup appears saying, “You’ve earned a secret bonus discount, reserved at checkout for [time].” 

This prize, with a time limit, encourages new subscribers to complete their purchases and helps subscription box companies reduce churn.

• Shipping: UK and ROI
• Price: Starting at £19.99 per month
• Powered by: Subbly 

🐩 BarkBox

BarkBox is the U.S. counterpart to BusterBox, delivering two toys and two treats in every monthly box for your furry friend. 

Their review section adds a fun twist by allowing “dogs” to leave reviews, like “Cashew loves hunting down treats.” 

This playful approach connects with pet owners who want to see their pets happy and entertained.

• Shipping: USA
• Price: starting at $22 per month
• Powered by: Powerfront 

🙀 Pet Treater

Pet Treater sends subscribers up to four hand-picked snacks, toys, and accessories for cats or dogs each month. 

They also feature a quick questionnaire on their website where visitors can rate their experience from 1 to 10 and leave a comment. 

This feedback helps Pet Treater identify and address common issues, improving the user experience and supporting future sales.

• Shipping: USA
• Price: starting at $15 per month
• Powered by: 

🐱‍🏍 KitNipBox

KitNipBox offers cat owners a monthly selection of high-quality toys, all-natural treats, and other fun, healthy products for their cats. 

Their blog, The Cat’s Meow, covers helpful topics like choosing a cat’s name or recognizing signs a cat misses its owner. 

This content not only engages current subscribers and adds value to newsletters but also attracts new subscribers who may find these articles through Google searches.

• Shipping: USA, Canada, Australia
• Price: starting at $19.99 per month
• Powered by: Custom-built  

🐕‍🦺 PupJoy

PupJoy delivers a curated box of premium dog goodies, like fetch toys, jerky treats, and plush toys that your dog will love. 

Though it looks like a one-time purchase at first, once you select your dog’s size, you have the option to subscribe, with bigger discounts for more frequent plans. 

This flexibility lets customers choose the box and payment model that best suits their needs.

• Shipping: USA, Canada
• Price: starting at $19.55 per month

Powered by: Shopify + Plugins

9. Kids

From educational activities to toys and games, the subscription business model is also being applied to kids’ toys and activities. These are some fun options: 

👦 KiwiCo

KiwiCo encourages children to tinker, create, and innovate with their monthly subscription boxes tailored for different age groups. 

In addition to subscriptions for individual children, they also offer bulk purchases for schools and after-school programs. 

While this doesn’t directly boost subscriptions, it broadens their market reach and can lead to repeat orders from larger customers.

• Shipping: International 
• Price: starting at $50 per month
• Powered by: Custom-built  

🧪 Spangler Science Club

The Spangler Science Club aims to inspire the next generation of scientists and engineers with monthly subscription boxes featuring up to eight hands-on experiments and challenges. 

For a personal touch, they offer printable gift cards, allowing customers to download a PDF they can fill out and give to a young scientist in their life. 

This option is perfect for adults who still enjoy using paper for gifting.

• Shipping: USA
• Price: starting at $29.99 per kit  
• Powered by: WooCommerce + WordPress + Self-hosted

🪀 Sensory TheraPlay Box

Created by an occupational therapist, the Sensory TheraPlay Box provides a variety of fun toys designed for therapeutic play for children. 

If you want to see what’s included in their monthly boxes, you can check out their social media pages, like Instagram, where they sometimes share sneak peeks. 

This approach can help them gain more followers, boosting their marketing efforts and increasing the chances of their content being shared.

• Shipping: USA
• Price: starting at $44 per month
• Powered by: Cratejoy 

🔬 Green Kid Crafts

With Green Kid Crafts, you receive up to six screen-free, nature-based STEM and STEAM activities for children up to age 10. 

On their home page, they feature a coupon code that you can use when making your subscription purchase. 

This tactic not only attracts attention but also encourages users to follow through with their orders, making it easier for them to sign up for regular boxes.

• Shipping: USA, International 
• Price: starting at $29.95 per month
• Powered by: WooCommerce + WordPress + Self-hosted

11. Geek & Gaming

In this niche of subscription services, customers pay a monthly fee to receive a curated crate of collectibles, merch, and swag. 

This may be from their favorite TV shows, movies, games, and more: 

🎎 Japan Crate

Japan Crate is packed with popular Japanese snacks and nostalgic treats, like cute collectible Gachapon toys, along with a snack guide that includes translations and fun facts. 

They also have a chatbot on their website to help users who have questions about their subscription based model. 

This can quickly resolve any issues and may also help collect contact details to keep in touch with users interested in their boxes.

• Shipping: International 
• Price: starting at $49.99 per month
• Powered by: Shopify & Recharge 

🎃 Magic Delivered 

Magic Delivered offers a Harry Potter-themed subscription box called Accio, which includes up to ten household items like drinkware and kitchen accessories. 

They have a rewards program that gives you 5 Dragon Gold for every $1 spent on their website. Once you collect 500 DG, you receive a $5 coupon. 

This encourages customers to keep coming back, making them feel like they’re getting money back every time they shop.

• Shipping: USA, International 
• Price: starting at $84.95 per quarter 
• Powered by: Shopify & Bold 

13. Religious

When consumers subscribe to new services, it’s not always about material goods. 

These subscriptions are some great examples of faith-driven offerings designed to boost their spiritual lives: 

⛪ Faithbox

Faithbox is a Christian subscription service designed to help women connect with Jesus and nurture their faith through items like calendars, journals, and religious texts. 

For those who are unsure about committing to a subscription, Faithbox offers the option to try a past box. 

This allows potential subscribers to experience what Faithbox has to offer and decide if it’s right for them before committing.

• Shipping: USA, Canada 
• Price: starting at $32.95 per month
• Powered by: Custom-built  

👼 The Believer’s Box

The Believer’s Box is a mother-daughter-owned subscription service for women, featuring Christian-inspired jewelry, accessories, and lifestyle items. 

To encourage visitors to sign up for their newsletter, they offer enticing perks like free digital downloads, giveaways, and coupons for new subscribers. 

This approach is likely to grab attention and motivate more people to join their mailing lists.

• Shipping: USA, Canada
• Price: starting at $10 per month
• Powered by: Subbly 

🕊️ Hopebox

The Hopebox focuses on the feelings it delivers rather than just the physical items inside. Their goal is to provide hope, inspiration, and positivity to those in need. 

They offer a unique option to “send hope,” which lets you gift a subscription to someone who could use a little upliftment. 

This thoughtful approach helps build a strong emotional connection with subscribers. 

• Shipping: USA
• Price: starting at $58.99 per quarter 
• Powered by: Cratejoy

Choose a Platform For Your Subscription Boxes

This wraps up our roundup of over 70 companies within the subscription business model that are making waves in the industry. 

Each one brings unique qualities to the table, especially when it comes to helping visitors become loyal subscribers. 

These businesses rely on various ecommerce platforms, each offering its own set of subscription features. 

Here at Subbly, we’re proud to say that by choosing us, you gain instant access to most of the features highlighted in this list. 

Start your free trial with Subbly and explore our beautiful subscription website templates.